The Cork Quality Council has released a survey reporting that almost all wine drinkers prefer wine that’s corked.
According to the survey, 94 percent of respondents said they would be more likely to purchase wine with natural cork. A nearly equal number, 93 percent, said that natural cork conveys high or very high quality. [Tragon]
Sorry, they prefer wine with a cork. Problem is, 1 bottle in each case with the cork will be corked.
According to another poll, the romance of cork and the whole ritual of opening wine is losing it’s appeal. The survey performed by Wine Intelligence for its 2011 Closures Report, showed 85% of the regular wine-drinking population now accepts screwcaps – more than double the rate of acceptance in 2003.
While 51% of consumers say they actively like buying wines under cork, 42% like buying screwcapped wines – a figure that has increased sevenfold compared to eight years ago, when 6% of consumers said they actively liked screwcap.
Female wine drinkers in their 30s and 40s are the biggest drivers of screwcap acceptance, along with younger drinkers who have recently entered the wine category. [Decanter]
At recent wine trade shows I’ve worked, the tasters are asking for cork or screw info along with the tasting notes. Hotels, banquets and bars prefer the screwcap because it’s easier to open and store.
I’m a female wine drinker (about to turn 40) and I prefer the screwcap. It’s easier to have a glass and a half at dinner and slap a screw top back on than it is to jam a cork back in the bottle. It’s convenient and even the winemakers I’ve spoken with recently prefer the screwcap closures.
Sure, there are some that will never have screwcaps (champagne and port), but it is trending.
In the end, does it really matter? It’s just grape juice.